Awards JFTC Essay Competition 2006
December 15, 2006
Japan Foreign Trade Council, Inc. sponsors of the "JFTC Essay Competition 2006" are very pleased to announce that we received a total of 118 submissions from 29 different countries for the competition this year. After a strict screening of all the essays, the four submissions below have been selected as the winners of the competition in 2006. We would like to express our congratulations to the winners and thank all the participants for taking part.
Selection Committee:
Chairman: Dr. Iwao NAKATANI, Director of Research, Mitsubishi UFJ Research and
  Consulting Co., Ltd. and President of Tama University
Vice Chairs: Professor Yoko WAKE , Faculty of Business and Commerce, Keio University
Vice Chairs:   Mr. Kazuo MORI, Deputy Editorial Page Editor, Nihon Keizai Shimbun, Inc.
Remarks by Selection Committee Chairman

Grand Prize of 1 million yen
"The Potential of Brand Japan"
Mr. Erik Magnus HAUAN (Norwegian, 25 years old)
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Prize for Excellence of 200,000 yen
“Shu-Ha-Ri”
Mr. Daisuke SUGIYAMA (Japanese, 26 years old)
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"The Cornerstone of  'Japan-Brand' : The Tradition of Succession and Transformation, and the Future of This Practice"
Mr. Yoshimi SUGANO (Japanese, 49 years old)
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"Building Depth into 'Brand Japan'"
Mr. Hideki SATO (Japanese, 38 years old)
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[Essay requirements]
Subject: "The Potential of Brand Japan"
Language: Essays may be written in English or Japanese
Length : No more than 4,000 words in English
Deadline : September 29, 2006

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